Most of the Mother Dairy products under its ‘Safal’ brand will reflect reduced GST rates from September 22, the company said.
The wholly-owned subsidiary of National Dairy Development Board (NDDB), said that prices of paneer (200 gms) will come down from ₹95 to ₹92, Ghee Carton Pack (1 litre) from ₹675 to ₹645, and butter 100 gm from ₹62 to ₹58 so that 100 per cent Goods and Services Tax (GST) reduction benefits may be passed on to customers.
Prices of various other products including Cassatta Ice Cream, pickles, tomato puree and Safal Frozen French Fries too will come down, the company’s statement added.
"The recent GST reduction across a wide range of dairy and processed food products represents a progressive step that will significantly boost consumption and accelerate the adoption of safe, high-quality packaged offerings.
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As a consumer-centric organisation, we are passing on 100 per cent of the tax benefit to our patrons, effective September 22, 2025, keeping up with the spirit of this reform," said Manish Bandlish, Managing Director, Mother Dairy.
After the Centre’s GST rejig announcement earlier this month, only two tax slabs remain in the GST structure – the 5 per cent and the 18 per cent slabs. Many everyday essentials and food items fall in the 5 per cent or nil tax slabs as prices of over 350 products have been slashed. These new rates will be effective from September 22.
Mother Dairy's entire portfolio now falls either under the exempted/nil or the lowest slab of 5 per cent.
"We are confident this measure will positively impact the entire value chain: farmers will benefit from increased demand for packaged food products, further supported by GST reductions on farm equipment and allied components, while consumers will gain from affordable pricing and greater access to packaged dairy and processed foods," he added.