Artificial intelligence and digital advancements have been integrated into a new portal that’s meant to support India’s traders, exporters, importers, startups, and MSMEs to gain insight into market intelligence and analytics.
The Commerce and Industry Minister, Piyush Goyal, launched the Trade Intelligence and Analytics (TIA) portal in the capital on Tuesday, and said the platform is aimed at helping exporters better utilise the free trade agreements (FTAs) that have so far been implemented by India.
Developed by the Department of Commerce, the TIA portal is a one-stop trade intelligence and analytics platform providing real-time, interactive insights on India and the global trade, commodities and sectoral analytics, market intelligence, including export opportunities, and competitor analysis, the department said.
Integrating numerous global and national databases along with macro-economic indicators into a unified analytical model, it offers over 270 analytics and automated trade reports that help track trade trends for manufacturing sectors related to PLI (production linked incentive) and critical minerals.
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Vanlalram Sanga, an Economic Advisor in the department, said that the portal has been designed keeping the needs of the stakeholders in mind, and that it will evolve over time, based on their inputs.
The platform would also serve as a centralised digital hub that consolidates diverse trade databases – both global (UN Comtrade) and bilateral – into a single integrated system.
While the ‘Trade Watch Tower’ of the portal would provide country and commodity-level intelligence through specialised tools and visualisations that allow users to identify global as well as bilateral trends with enhanced analytical capabilities for identifying market diversification opportunities, its automated analytical capabilities will offer in-depth understanding of India’s bilateral trade dynamics as well as global trade flows between more than 220 nations.