A new video games project co-founded by an Indian student studying at a university in northern England is donating 100 per cent of its revenues to UK charities as part of their mission to create gaming for the good of society.
Aamir Ali, a computer science student from University of Sheffield, is the co-founder of Project Pixel — which creates 2D games for mobile that will soon be available on Apple’s App Store and Google Play.
The project started as an idea from two friends less than a year ago and has now grown into what is described as one of the biggest student-led video gaming initiatives at any UK university.
“As the project started to develop we quickly found that lots of students from all over the University of Sheffield, who are studying on all kinds of degree programmes, are passionate about gaming and want to work in the industry, but they are not sure how or where to start,” said Ali.
“Project Pixel has given us all the opportunity to learn about game development together and take our first steps in the industry, whilst also doing something good for society. We would love to inspire students at other universities and turn this into a global movement…,” he said.
“We started Project Pixel as we wanted to make a positive impact on the world through gaming. We know that gaming is a part of so many people’s lives, whether that be people who play casually on their phone or people who play more competitively, so we wanted to try to tap into this to raise funds for charity,” said Najaaz Nabhan, a student from Sri Lanka who is one of the founders of Project Pixel.
“The gaming industry is huge — bigger than the music and film industries combined — but from what we’ve seen many charitable initiatives are based around sponsored gaming…. There are lots of students who make video games, it’s a common field, but we haven’t seen a team of this size at any university who are making games for charity,” he said.
The University of Sheffield said all of the students involved have no previous experience in video game production, but they are using their passion for gaming, their desire to work in the industry and skills gained from their degree to learn how to develop games as they go.
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