Jammu and Kashmir Lieutenant Governor Manoj Sinha on Wednesday unveiled the logo, website, and teaser for the inaugural edition of the Kashmir Marathon, which is scheduled to take place on October 20 in Srinagar.
Highlighting the socio-economic impact of the marathon, Jammu and Kashmir Lieutenant Governor Manoj Sinha said, “The event will boost local businesses, including hotels, restaurants, and souvenir shops, thereby contributing to the prosperity of the region.”
Speaking at the unveiling ceremony, Sinha extended an invitation to runners from all around the world to participate in the marathon and experience the unique charm of Jammu and Kashmir.
“We aspire to make this event a beacon of peace and harmony. I am confident the Kashmir Marathon will place J&K firmly on the global running map and it will enhance global recognition of the UT, highlighting our potential as a premier tourist destination,” Sinha said.
He said that the Kashmir Marathon is the latest addition to a series of world-class events being organised in the Union Territory.
Following the successful F4 racing event in Srinagar, the Tourism Development Conclave was also held recently in the city and the Sunburn Music Festival was held in Jammu.
The administration is striving to promote Jammu and Kashmir as a premier tourist destination, recognising its vast potential to become a leading adventure sports hub in the country.
Highlighting the socio-economic impact of the marathon, Sinha said, “The event will boost local businesses, including hotels, restaurants, and souvenir shops, thereby contributing to the prosperity of the region.”
The Kashmir Marathon will feature two categories: a full marathon covering 42 kilometres and a half marathon covering 21 kilometres.
The proposed route will take runners through some of the most picturesque landscapes, featuring Chinar trees, Mughal Gardens, and the serene Dal Lake.