Arunachal Pradesh is rolling out the red carpet for both domestic and international tourists, inviting them to immerse themselves in the breathtaking landscapes and rich cultural tapestry of this picturesque northeastern state.
From witnessing the first rays of sunlight in India’s easternmost corner to participating in kiwi-picking activities, the Arunachal Pradesh government aims to provide a unique experience for visitors.
At the forefront of this initiative is Chief Minister Pema Khandu, who has launched a comprehensive tourism policy focused on film, farming experiences, wine-making and testing, and eco-tourism.
Khandu articulated the significance of tourism in the state, stating, “Tourism means a lot to us and to our people. Thanks to its sublime natural beauty, diverse tribal cultures, and abundant wildlife, our state attracts tourists from across the world, seeking unique and authentic experiences.”
This new tourism policy, which includes a home stay initiative, aims to offer guests a holistic experience while boosting the sector.
The ‘Kiwi Owning and Kiwi Fruit Picking Experience’ programme at Ziro, located in the Lower Subansiri district, exemplifies this approach. Here, tourists can engage closely with nature and agriculture through immersive, hands-on activities.
The programme allows participants to own a kiwi plant via an “Annual Timeshare Programme,” fostering a connection between the plant owner and the farming process, all while supporting local farmers.
Khandu commended the innovative initiative, highlighting its role in promoting sustainable farming practices and community involvement.
“I compliment the team behind this innovative initiative, which supports sustainable farming practices by promoting the local cultivation of kiwi and encouraging community involvement,” he remarked.
An added attraction at Ziro is the renowned Ziro Festival, an outdoor music festival that showcases the region's vibrant cultural scene. Furthermore, Chief Minister Khandu himself has been actively inviting tourists to experience Dong, the easternmost corner of India, through his social media handle.
“Experience the magic of India's first sunrise at Dong, #ArunachalPradesh! This peaceful village offers a stunning display of nature as the sun paints the sky in hues of pink and gold. A perfect destination for those seeking peace, beauty, and the warmth of the morning light. Come, start your day from where India begins!” he enthused.
Through these various initiatives aimed at promoting responsible tourism, the Arunachal Pradesh government is empowering local communities and bolstering the local economy.
Khandu also expressed his appreciation for the Indian Army’s efforts in curating a bike ride through the majestic landscapes of Arunachal Pradesh, calling it a representation of “culture, courage, and camaraderie.”
He expressed his excitement, stating, “Thrilled to see adventure & patriotism come together on this adventurous #BorderTourism journey.”
In a recent post on social media, Khandu shared a video of a young traveller, Niharika, who documented her journey to Kaho, India’s first village in Arunachal Pradesh.
“I invite everyone to visit this amazing place. Don't miss the religious site Parshuram Kund along the way, and be sure to notice how much the roads have improved,” he advised.
Another special initiative is underway to promote sustainable tourism while safeguarding the heritage and traditions of the Monpa tribes residing in Tawang and West Kameng regions.
This project aims to protect the natural habitats and rich biodiversity of these areas through community-based tourism initiatives, providing locals with alternative livelihood opportunities.
The Monpa community, located in Tawang and West Kameng, borders Bhutan to the west and Tibet to the north.
Known for their adherence to Buddhism, the Monpas are also famous for their craftsmanship, particularly in making handmade paper from the local Shogshog tree and producing natural darts.
Historically, the Monpas have engaged in trade with Tibet and Bhutan, exchanging maize, millet, and vegetables for yak milk products like butter and cheese.
As Arunachal Pradesh embraces these initiatives, the state aims to create a sustainable tourism model that celebrates its natural beauty while uplifting local communities and preserving cultural heritage.
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