Prime Minister Narendra Modi on Sunday lauded the revival of Kashmir’s traditional ‘Vagu’ mat, highlighting the efforts of local artisans in preserving the centuries-old craft and promoting sustainable, eco-friendly products.
Addressing the nation during the 136th episode of his monthly radio programme, Mann Ki Baat, the Prime Minister said the resurgence of the traditional handwoven mat reflected how talent and determination could help revive India’s rich cultural heritage.
“When one possesses both talent and the passion to achieve something, every path becomes easy. A glimpse of that is evident in the efforts currently being made regarding Kashmir’s traditional ‘Vagu’ mat. It is crafted out of reeds and paddy straw. The tradition of making this mat dates back many years,” said PM Modi.
“The process begins with harvesting grass and reeds from the marshy regions of Kashmir. After drying them in the sun and sorting the materials, the hand-weaving process begins. It takes approximately four days for two artisans to complete a single mat. This mat is both unique and eco-friendly. A major feature is that it provides coolness in the summer and warmth in the winter. While it used to be found in every Kashmiri household, its usage had declined over the last few years,” he added.
The Prime Minister highlighted the contribution of Srinagar-based artisan and his daughter to revive the traditional craft.“Amidst that, Ghulam Hussain ji from Srinagar and his daughter, Tanzila ji, took a pledge. Both dedicated themselves to reviving the tradition of the ‘Vagu’ craft. Ghulam Hussain ji comes from a very humble background. He faced numerous challenges in this endeavour. However, his resolve to preserve ‘Vagu’ remained unflinched. And within no time, many people began joining this initiative. Ghulam Hussain ji significantly advanced this craft. He also received local government support for his mission,” he said.
PM Modi noted that the renewed interest in the handcrafted mat had helped the traditional product reach markets beyond Kashmir and described it as an example of the growing “Vocal for Local” movement.“Today, ‘Vagu’ is rapidly gaining popularity and reaching other parts of the country. I am immensely proud of everyone associated with this effort. Today, we are all emphasizing local products; we are moving forward with the mantra of ‘Vocal for Local.’ In this context, do consider making Kashmir’s ‘Vagu’ a part of your home as well,” the Prime Minister said.
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