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T20 WC final drives 40% increase in quick commerce spending

Rapid commerce spending jumps 40% in T20 WC Final

July 1, 2024, 02:34 PM - 2 min read

Fintech startup Simpl reported a 40% surge in consumer spending during India's victory in the ICC T20 World Cup final, reflecting increased quick commerce transactions. Indians showed significant online spending support post-India's victory, with peak activity from 8 pm to 11 pm.

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