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Parle has once again clinched the title of the nation's top brand for in-home consumption, according to Kantar’s annual Brand Footprint India 2024 report. 

Parle remains India's favorite FMCG brand

July 26, 2024, 11:39 AM - 2 min read

Over the past five years, CRPs have surged by nearly 33 percent, although this year’s growth is a tad slower than last year's pace. The report noted a general slowdown in CRPs across most sectors, with dairy being the sole exception. Parle’s continued reign at the top is followed by other household names: Britannia, Amul, Clinic Plus, and Tata Consumer Products.

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